In the March 1957 issue of Detective Comics, Batman shows up to a rifle sharpshooter’s competition wearing an all-white bat costume with a large black target printed across his chest.
And, guess what…
He gets shot.
Now, look… I’m as much a Batman fan as the next guy, but wearing a bullseye on your chest at a rifle competition is clearly a stupid idea.
In fact, it’s so stupid I’m wondering if whoever storyboarded that issue wasn’t the victim of the old, “Let’s put LSD in his coffee,” prank.
But, now, I’m about to do something just as stupid. And, although I can’t swear to it, I’m pretty sure there are no hallucinogenic drugs in my coffee.
I’m starting a new blog—the very blog you’re reading right now—without hardly paying attention to conventional wisdom.
For example, the domain name is MCCAMMENT.COM which has got be the dumbest domain name idea since BREITBART.COM.
Both are extremely hard to get right unless someone spells it out for you.
And, although I could never in my wildest dreams match Breitbart for stupid content, I’m not claiming my content will be stupid, only that the overall premise for this blog is stupid.
Also, the name of this website is “William McCamment.” Who names the blog after themselves? No one, of course. It’s stupid
No one is ever going to run a Google search for that unless they think I owe them money or something.
My tagline is: Life Outside of Hell.
Still, no real clue as to what this blog is about.
Finally, when you get to my tagline’s tagline there’s a bit of something you can chew…
“Rejecting Society’s Acceptable Guidelines”
Unfortunately, that line only appears in the header image so it’s pretty much useless from an SEO standpoint. There’s no place for a “Tagline’s Tagline” in WordPress’ settings; and even if there were, it’s still too broad a topic to give any meaningful insight.
And, so far we’ve only covered the blog title! Here are some other blogging violations I’m guilty of:
- Aside from basic WordPress SEO setup, I’m not ever going to worry about my ranking in the search engines. If I absolutely need traffic for some reason, I’ll just buy it.
- I’m not going to worry too much about a clearly defined audience. If you’re going to start a blog or website, please don’t ignore this important step as I have… make sure you know your audience and consider them in everything you do. Ignoring this is… well… just plain stupid.
- This blog will completely lack focus. It will be a hodgepodge of writing ideas, blogging advice, marketing advice, copywriting advice, ranting, humor and life. There’s a chance some of my readers will enjoy it or get something out if it, but please don’t emulate this idea if you want any sort of following aside from crickets.
- I’ll be writing mostly for the enjoyment of writing. I don’t care if you like what I’m writing or not. I’ll always be truthful and give only sound advice when I give it, but if you don’t agree with it or want to follow it… I don’t care.
- I will only cover topics I find interesting. This blog will not be hard work. It’s going to be fun. Again, if you want a following, you should cover topics of interest to your audience, not you!
Now… having preemptively confessed of these sins, I want you to know I haven’t abandoned my potential readers completely… I do have one rule I will rigidly stand by throughout the life of this blog:
I WILL NOT BE BORING
